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You are here: Home / INDUSTRY NEWS / Oscar Mayer Wienermobiles to Race on the Oval Ahead of Indy 500
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Oscar Mayer Wienermobiles to Race on the Oval Ahead of Indy 500

20/05/2025

  • Oscar Mayer will hold the first “Wienie 500” race on Friday, May 23, before the legendary Indianapolis 500 race kicks off on Sunday.
  • The race will see all six Wienermobiles face off, each representing a hot-dog style from a different U.S. region.
  • The race will be streamed on the Fox Sports app and the @INDYCARonFOX social media accounts at 2:00 p.m. ET.

Each year, on the Sunday before Memorial Day, 33 screaming IndyCar race cars line up in rows of three before blasting across the Yard of Bricks at the Indianapolis Motor Speedway at 230 mph to kick off the Indy 500. But this year, before the professional drivers begin the chase for the legendary Borg-Warner Trophy, a more unusual kind of race will occur at the famed oval circuit. On May 23, six of Oscar Mayer’s iconic Wienermobiles will hold a race of their own, each representing a different regional hot dog from the United States. Oscar Mayer is calling the event the “Wienie 500,” and it will actually be the first time that all six Wienermobiles, which spend their days traversing the country for promotional events, will be together in the same place in over 10 years. The race has been devised as part of a partnership with the Indianapolis Motor Speedway that sees Oscar Mayer become the “Official Hot Dog” of the Indy 500.Each Wienermobile will be decked out in a new livery, featuring a colored number and the name of a regional hot-dog favorite. The Midwest will be represented by the Chi Dog, the East will have the New York Dog, while the Southeast features the Slaw Dog. The Chili Dog will represent the South, with the Seattle Dog serving the Northwest and the Sonoran Dog as the entry for the Southwest.Oscar Mayer is going all-out for its inaugural Wienermobile race, with custom racing suits for the drivers and a trophy presentation in the “Wiener’s Circle” that will include a hot dog and a “condiment spray” instead of the traditional champagne spraying celebration. Oscar Mayer claims that at the Indy 500—which is the biggest single-day sporting event in the world—the over 330,000 spectators consume nearly 30,000 hot dogs.The Wienie 500 will be streamed live on Friday, May 23, starting at 2:00 p.m. ET on the Fox Sports app and @INDYCARonFOX social media accounts. And because it is the year 2025, Oscar Mayer has partnered with DraftKings for a free-to-play competition for fans, where answering a series of race-related questions will put you in contention for a portion of a $10,000 cash prize. Just think how many wieners you could buy with 10 grand!More on the Indy 500Caleb Miller began blogging about cars at 13 years old, and he realized his dream of writing for a car magazine after graduating from Carnegie Mellon University and joining the Car and Driver team. He loves quirky and obscure autos, aiming to one day own something bizarre like a Nissan S-Cargo, and is an avid motorsports fan.
Source: caranddriver.com

Filed Under: INDUSTRY NEWS Tagged With: Source-14

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